Fulfilment Service Providers and Online Marketplaces

Under the EU market surveillance framework, specific rules apply to distance selling and platform models: authorities can demand information and corrective actions from fulfilment service providers and platforms if products are made available without a responsible EU-based economic operator. The objective is to close loopholes in e-commerce and ensure consumer protection.

In practice, distributors and platform providers must ensure that a responsible economic operator established within the EU (manufacturer, importer, or authorised representative) is designated, technical documentation and Declarations of Conformity (DoC) are readily available, and contact and identification details are accurately maintained. Protocols for handling regulatory inquiries and implementing corrective measures must be defined in advance.